Add Yahoo as a preferred source to see more of our stories on Google. Changes to the Starbucks Rewards program aren’t small. They’re getting a major overhaul, starting with how rewards are structured.

Add Yahoo as a preferred source to see more of our stories on Google. Dunkin' announced in an email to members that they'll be updating their rewards system next month -- and it'll take even more to ...

A treat here and a treat there seems harmless enough. After all, what could go wrong with a little positive reinforcement for good behavior? As it turns out, quite a bit. The research on reward ...

More free items, greater flexibility in redemption and an in-store campaign to boost enrollment could help the fast casual giant expand its already considerable rewards base. Chipotle’s rewards ...

Beginning Thursday, YES Network will reward Yankees fans for interacting with the broadcaster’s app in a new program called YES Rewards, built using audience engagement platform LiveLike. Viewers will ...