Google changed one of its most fundamental advertising rules on April 14, and some marketers didn’t even notice. Buried in a policy update to the Unfair Advantage section, Google announced that ...

Brands in the digital space are all vying for a limited resource: user attention. But considering the average consumer has to wade through thousands of ads per day, visibility in no way guarantees ...

Google Ads will update its Unfair Advantage Policy to clarify that the restriction on showing more than one ad at a time for the same business, app, or site only applies within a single ad location.